DIGITAL TRAVEL GUIDES }
Enhanced Features

Search Engine Optimization

Search Engine Optimization is the surest way to maximize the reach and circulation of your digital travel guide on the web. We use advanced techniques to properly code your content specifically for the indexing robots of search engines like Google, Bing and Yahoo. This process allows search engines to read your travel guide – line by line – just like plain HTML. Our SEO program can improve both the volume and quality of traffic to your digital travel guide from search engines.

»Read more about SEO

Video

Give life to your travel guide and further captivate your audience. With video in your digital edition, you can convey your message with sight, sound and motion. Creatively use it to elevate your collateral beyond just static images and text – expand on your articles, enhance your advertisements, and influence your travel audience with enticing visuals and landscapes. Video can sway consumer behavior when it matters most – when they're a click away from reservations.

Audio

Use our audio feature to let your destination speak for itself. Play voiceovers, incorporate sound bytes on each page or add audio to advertisements. Use music to interact through emotional sensibilities and build a more personal connection with your users. Our audio feature is a simple yet effective medium for adding impact to your digital travel guide. Sound is not only more persuasive than text but is retained in memory far longer.

Animation

Even simple Flash animations can draw and keep attention on the pages of your digital travel guide. When used in conjunction with a call to action, animations not only engage consumers but also deliver considerably higher clickthrough rates. Let us help enhance your travel guide and compel your audience with our well-crafted animations.

SmartView (Web Thumbnails)

This utility gives your readers the ability to roll over links and preview a live thumbnail of the related web page, allowing users to see exactly where they are headed before they get there.

Library Search

Provide your readers with a better way to search. Publishers with multiple travel guides can give their users the power to search across all of their digital editions from one universal search box, allowing them to expedite the process of hunting through each travel guide for something they already know they want to find.

Language Toggle

Attain the full value of your digital travel guide by localizing it for readers around the globe. Much of today’s destination and travel information has international appeal, so it becomes more imperative to attract and improve your communications with consumers everywhere.

Optional Security

We understand that your content is a source of revenue and must be protected against unauthorized distribution and reproduction. We take every precaution to protect the rights of the content creator by developing state-of-the-art, multi-layered encryption technology. As an added measure, we have contracted a third party vendor, Hexalock, to ensure that your files cannot be copied or duplicated.

Rollovers

Create an enhanced digital travel guide with rollovers. These dynamic rollover windows can appear when a reader points their mouse cursor over certain text or images within your travel guide, allowing you to give them even more information without taking up any additional real estate on your pages. Be creative using this new space, as it coordinates with your content - use it for external links, more information, notes or additional pictures.

iFrame

This feature allows you to set aside special sections of your digital travel guide interface to be in your total control. Design a custom header or footer, use the space for increased destination branding, or create a unique navigation area with links back to other areas of your website. An iFrame provides a seamless transition for users when accessing your travel guide.

Facebook Application

Your travel guide is the very essence of your company's image, so why not make it a focal point in your social media campaigns? Using Dirxion's new Facebook app, you can easily embed your digital guide into your Fan Page, giving your audience that same compelling, browsing experience in yet another place.