Online catalogs publishers looking for a simple but complete interface can switch to Dirxion’s new minimal UI. The interface design stores its tools and features within a menu that opens and closes with one click.
The interface was designed with online catalogs in mind, in order to give greater focus on the catalog pages and the product images published within. Publishers with an emphasis on image quality and art direction have shown the greatest interest.
A recent example is retail apparel company American Giant. Its online catalog interface uses Dirxion’s new minimal UI with a menu in the bottom-left corner. When the online catalog loads, only the catalog pages, side-panel page arrows and bottom-left menu can be seen. Products throughout the catalog are linked to American Giant’s corresponding e-commerce pages, in order to drive sales.
Once the menu button is clicked, American Giant’s custom interface design is displayed. They chose to have a toolbar set at the bottom of the interface — for basic navigation features, a high-res thumbnail strip and a link out to the consumer’s shopping cart. American Giant also has three tabs on the left panel of the interface, where users can access previous catalogs, a table of contents and search results that can be requested through the search field below.
Dirxion is currently showcasing its minimal UI to new and existing customers to accommodate a variety of preferences. In addition to the minimal UI, customers can explore other custom designs, like Restoration Hardware’s modern look, Brady Corporation’s content library or Uline’s toolbar header.
Dirxion’s goal is to provide unique branding and interface design to all of its customers, through the manipulation and addition of templates that are built with HTML5, CSS and Javascript. No two online catalogs interfaces should look exactly the same.
