Tag: B2B Catalog

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A content library can feel like a vague concept. Content can take many different forms, and a library is simply someplace items are stored.
Every year, or even every few months, technology, the social landscape and customer habits change. Digital marketing isn’t immune to change, and that’s why it’s crucial to stay on top of your digital marketing game.
The Internet has created a new dynamic and structure for B2B businesses in which marketing teams, sales teams and e-commerce tools converge to maximize revenue. Some industry studies have painted a bleak future for sales teams, one in which they’ll be phased out entirely and replaced with automated e-commerce stores.
Global B2B e-commerce has already outgrown B2C, with the B2B e-commerce market expected to reach $1.1 trillion in value in 2019 as compared to B2C ($480 billion), according to Forrester. B2B e-commerce on the global scale remains in its infancy, despite the market having some sort of B2B e-commerce for the past two decades.
The message from manufacturers to distributors is to get your e-commerce up to snuff, according to recent surveys conducted by Modern Distribution Management (MDM). A post earlier this month summarized some of the findings and analyses that pointed toward the importance of online transaction practices.
This week is the annual Automotive Content Professionals Network (ACPN) conference. ACPN comprises mostly automotive manufacturing companies, along with some distributors and retailers. Rudy Brynac and Larry Ball are representing Dirxion on Tuesday at the conference in Kansas City, Mo.
Many B2B catalog providers do business in a variety of countries, cultures and languages. Without the translated catalog, a lot of business could be lost in translation. That is why we think it is important to support a wide selection of languages in our online catalog product.