Tag: Online Shopping

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Growth in the e-commerce market has given customers a variety of avenues to acquire their favorite products. For businesses, however, it’s hard to analyze exactly where their sales come from and whether or not an online and brick-and-mortar presence can be mutually beneficial to future growth.
Earlier this week, Google found themselves face-to-face with a $2.7 billion fine from the EU antitrust division following a seven-year investigation. The investigation was centered on Google’s search engine algorithm techniques and concluded the company “abused its market dominance” by giving an “illegal advantage” to its own shopping service.