B2B Catalog Solutions
A COMPLETELY INTERACTIVE, SEARCHABLE B2B CATALOG BOOKSHELF
Bookshelf Library Features
e-commerce catalogs and more. Enhance your customer’s user experience with Dirxion’s product offering through customization options.
Library bookshelf search allows users to apply filters and discover results across all titles in their collection with
one powerful engine.
FIND SPEED AND SCALE WITH SEVERAL CATALOGS
Dirxion also hosts various client e-catalogs, such as The Big Book B2B e-commerce catalog from MSC Industrial. Its massive volume of over 4,500 pages presents unique challenges that require optimal production to create a fast digital experience. In addition, Dirxion also hosts several sales and segment catalogs for specific monthly promotions for our clients. Catalogs are linked back to web pages using lightboxes to create a shoppable experience within the digital interface.
MSC works with Dirxion to publish its Big Book, a large B2B catalog, and several other segment catalogs and flyers. In turn, its interactive B2B PDFs connect with MSC’s ecommerce to convert B2B customers into sales.
Our publications are accessible through iFrames and embedded within their existing digital ecosystem. Page-specific links are included on every product page, creating additional entry points within your online product catalog.
Products within the catalogs are linked back to the e-commerce product information pages using lightboxes that display within the interface for a seamless customer experience.
Catalog navigation is supported with an interactive table of contents that uses custom icons for visual cues. Clicking a section in the interactive product catalog offers multiple layers, creating an intuitive and easy-to-use navigation.
Take Advantage of myCatalog.
myCatalog is a great step forward in digital publishing that allows your team to create custom collections of publication pages. Users can select individual pages, rearrange the order and download as a new PDF based on their selections.
The content can also be published to its own shareable URL and behave as a custom digital version. This new development is already being used by Dirxion publishers. Contact us to learn more about how to turn your PDFs into catalogs with myCatalog.
B2B Catalog FAQ
What type of B2B product catalogs are brought to Dirxion for digital publishing?
What are some best practices for marketing B2B catalogs?
What are some ways sales teams integrate their B2B catalogs?
B2B sales teams often have company devices, like tablets, that the digital catalogs can be accessed and embedded in. Unique ordering mechanisms can be integrated using custom order forms and development resources. Sales teams will be given an array of features, like myCatalog, to make sharing PDFs and interactive PDFs seamless and intuitive.
We are able to track the page views and sessions for our online catalogs, number of downloads and installations of our mobile apps. The numbers continue to increase year-over-year for the mobile and tablet applications.
— Digital Marketing Manager, Lawson Products
Dirxion is very responsive in e-mail, they never talk down to us when we have no idea what we are doing. They offer us lots of education and help along the way and are overall just nice people.
— Marketing Manager, SpillTech