With the way most industries work today, whether it’s consumer goods, manufacturing or something else, businesses are beginning to turn away from typical print product catalogs. Business is conducted digitally now more than ever, and only being able to show products via a traditional catalog is no longer efficient or sustainable.
Especially because of the COVID-19 pandemic, organizations have become accustomed to buying and selling online. To adapt, companies are constantly exploring innovative ways to reach potential clients and target audiences to showcase their products or services effectively. One tool that has gained popularity is the PDF catalog creator. These software solutions allow businesses to create a visually appealing online product catalog, brochures and product listings in a digital format. However, with the availability of free PDF catalog creators, the question arises: Should you opt for a free solution, or should you invest in something more premium? We will explore the pros and cons of using a free PDF catalog creator to help you make an informed decision.
The Pros of Using a Free PDF Catalog Creator
Creating a digital catalog using free software has a few benefits.
The most important advantage of using a free PDF catalog creator is the cost. There is none. For small businesses or individuals on a tight budget, this can be an ideal option. Creating a product catalog digitally and for free both increases sales opportunities and eliminates the need to allocate funds for software or service purchases.
The Software Can Be Very User-friendly
Free PDF catalog creators often have an easy-to-use interface and straightforward features. This makes them accessible to users with varying levels of technical expertise. These tools usually offer drag-and-drop functionality, customizable free catalog templates, and pre-designed elements, enabling users to create professional-looking catalogs without extensive design skills. This can also help you save money because you don’t need to invest money in hiring a new team member and you don’t need current team members to spend valuable time creating something extravagant.
They Include Basic Functionality
Free PDF catalog creators usually provide the essential features you need for creating catalogs, such as adding images, text, hyperlinks, and organizing content. While they may lack advanced features found in premium tools, they can still serve the purpose of creating simple catalogs.
Something is Better Than Nothing
Having a digital product catalog, whether it was made using free software or a premium service provider, is better than not having one at all. At the very least, creating one for free will give you some digital functionality.
The Cons of Using a Free PDF Catalog Creator
While creating a digital catalog using free software has some benefits, you might find that there are more downfalls if you don’t use a premium solution.
There are Limited Customization Options
While free PDF catalog creators may offer basic customization features, they often have limited catalog design template options and design flexibility. This can restrict your ability to create a catalog that truly reflects your brand’s unique identity. With a free tool, you may find yourself limited to generic product catalog templates and limited color schemes, making it challenging to stand out from competitors who may be using similar tools.
Watermarks and Ads
Most free catalog creator software includes watermarks or advertisements embedded in whatever you create. These markings can be distracting and unprofessional. As soon as a potential customer sees a watermark or ad, they will question your professionalism. Watermarks can also get in the way of valuable product information, such as product names, product descriptions or product imagery. The whole point of a product catalog is displaying important information; you certainly don’t want anything getting in the way of that.
Limited Features and Functionality
Free catalog builder software usually doesn’t have advanced features to enhance your catalog. It takes what might be an amazing customer experience to something more typical. Features like analytics, E-commerce integration and interactive elements are usually not possible with a free PDF tool. These more in-depth features are important for businesses looking to vastly improve their catalogs and provide the necessary experience for customers
Lack of Support
One of the biggest downfalls of free PDF software is that there is typically a lack of customer support. If you run into any technical difficulties, have specific questions, or need assistance with using the software effectively, you may not have access to support. Without dedicated customer support, you may have to rely on online forums or community support, which won’t always give you the answers you need.
Get an Online Catalog Created by Dirxion
Now that you know some of the pros and cons of free PDF catalog creators, it’s important to think about your needs and budget.
If you find that you care more about a well-built digital catalog and the features that come with a more premium product, using a service like Dirxion should be your next step. We recommend avoiding an online catalog maker. We have an experienced team that specializes in creating and maintaining the best digital catalogs to meet your needs and requests.
Dirxion is the Industry Leader in Digital Catalogs
Dirxion has been creating the very best professionally designed online catalogs for over 27 years. Look at some of the digital catalog solutions we’ve provided to major companies. If you need to create a product catalog and think you will be limited by the free PDF catalog creators out there, Dirxion would love to help you create the perfect solution! It’s time to have a professional-looking catalog. Give Dirxion a call.