Category: B2B

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May 16, 2023

6 Reasons Your Business Needs a Content Library

A content library can feel like a vague concept. Content can take many different forms, and a library is simply someplace items are stored.

May 2, 2023

The Best B2B Digital Marketing Strategies for 2023

Every year, or even every few months, technology, the social landscape and customer habits change. Digital marketing isn’t immune to change, and that’s why it’s crucial to stay on top of your digital marketing game.

April 25, 2023

How to Start an E-commerce Business for Your Company and Why You Should

If your business hasn’t started the journey into E-commerce, then you’re likely falling behind the competition. In 2020, 17.8% of all retail sales happened online, and by 2024, this number is expected to increase to 22.3%. That percentage growth might seem small, but in reality, it is accounting for trillions of dollars in E-commerce and online sales growth.

April 12, 2023

Boost Revenue with Tax Season Sales

It’s almost that time of year again. Come April, citizens and businesses alike will perform our civic duty by handing over a portion of our earnings to the government. Tax season is upon us.

April 4, 2023

What is a B2B e-commerce Catalog?

Companies focusing primarily on business-to-business services can see a large sales lift from utilizing catalogs.

March 10, 2023

How Online Catalogs Make eCommerce More Accessible

If you already have a print catalog, you know how important catalogs are for driving sales. But print catalogs have one major flaw: they’re static.

May 25, 2021

5 Ways to Promote Your Digital Catalog to Your Work-From-Home Clients

As the Coronavirus spread around the world, public-health experts encouraged people to engage in social distancing: The limiting of non-essential gatherings. And thanks to technology, many professionals found themselves working from home.

April 21, 2021

It’s Time for the B2B Catalog to Reclaim its Respectable Place Online

Digital experience expectations are higher than ever and increasingly growing each year, yet according to Episerver’s 2019 Digital Experience report, almost a third (30%) of B2B marketers admit they deliver a poor digital experience.

January 12, 2018

B2B spending on online advertising expected to rise in 2018

Estimates from eMarketer calculate B2B companies spent $4.07 billion on online advertising in 2017. In 2018, the spending is expected to increase 13 percent to 4.6 billion. Across the board, companies are pouring more money into technologies that allow them to place advertisements where their customers are.

October 2, 2017

Updated bookshelf search streamlines B2B online catalogs experience

Dirxion customer Barnett recently implemented the updated library search function, which allows customers to choose whether or not they want to search through their current catalog or the entire catalog.

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